Brand Marketing Manager (AE641963) Permanent

Brand Marketing Manager | Hertfordshire | £65-75,000

Are you a fragrance superfan who follows global trends, developments and innovations?

Do you know the ins and outs of fragrance licensing and its impact on NPD and marketing?

Join a leading fragrance and beauty distributor and lead the way on NPD and Marketing for four licensed global fragrance brands. From experience in a similar role, you understand the challenges and opportunities ahead, and are excited to steer your brands to new success. 

Key responsibilities

• Create NPD concept briefs with global relevance and appeal
• Oversee bottle design and fragrance packaging, collaborating with production and fragrance teams
• Develop marketing campaign concepts
• Analyse target consumer base, with input from brand team
• Manage pre-launch initiatives and social media
• Identify and structure customer strategy
• Define strategy and plans for sales & marketing campaigns
• Train and guide sales team

This hybrid role is based in the Hertfordshire office 2-3 days each week.

Regular trips to NYC are an exciting aspect of the role, as you manage development and expansion of these global fragrance brands.

If you’re a multi-tasking marvel, ready for a new challenge, get in touch today!

Arthur Edward is a leading beauty, personal care and FMCG recruitment agency. We find top talent along the product lifecycle to innovate, launch and market bestselling cosmetic and beauty products.